What is After Effects
Adobe After Effects is a software application for creating motion graphics and special effects used in video, online content, and presentations. After Effects is available on Mac OS and Windows computers. After Effects is widely used in television and film post-production for creating special effects, animation, and video compositing. Projects created using After Effects can be used for television, video, web, in-store displays and kiosks. After Effects is part of Adobe Creative Cloud
After Effects can be used to design titles, create cartoon characters, and apply animations. Although it can do all of these things, it is not the same as video editing software. This program is best used for applying effects after editing footage or for creating animations and motion graphics from otherwise static objects. It's a storytelling tool, creating visually appealing animated graphics that fit into any medium to enhance a presentation, story, image or mood.
Using After Effects
The main uses of After Effects are divided into three categories: animation, effects, and compositing.
The type of animation that After Effects is primarily used for is known as Motion Graphics, which involves creating movement and movement of traditionally static objects such as logos, text, and other graphical elements.
The type of effects, sometimes called visual effects (VFX) are well known from film and video. Adding snow to a video scene, creating fire or water, making objects appear to turn into liquid are all examples of effects. You can use After Effects to create these visual effects from your own video.
After Effects is also used for digital compositing, which is the assembly of multiple videos into a single product. Whether videos are layered on top of each other or in separate corners of a screen, After Effects lets you merge multiple videos using compositing.
Who uses After Effects
After Effects is used by visual artists, animators, advertising agencies, video artists, video editors, visual designers, social media professionals, video producers, motion graphics designers, UX professionals, and the animators. Mastering After Effects requires extensive training and hands-on use.
After Effects is the industry standard software application for creating visual effects and motion graphics and can be purchased on its own or as part of Adobe Creative Cloud. Acquiring skill in the After Effects program comes from extensive training and hands-on use.
After Effects for television, film and video graphics
After Effects started out as a program for graphics professionals to create high-quality video for television broadcast and it's still an important tool for broadcast design professionals today. Walk into just about any post-production center, ad agency, or motion design studio in New York City and you'll find After Effects being used to create original content for video, such as lower thirds , bumpers, advertisements and headline treatments. Many video professionals consider it an essential tool in their daily work for motion graphics creation and compositing. In fact, you can see it used by networks in New York such as MTV, NBC, Spike,
After Effects for creating web content
Businesses of all sizes use the internet as a marketing and PR tool and it's a great way to display high-quality motion graphics created using After Effects.
Whether it's user-generated content shared on YouTube and Vimeo, or pro-level content created for Netflix and Hulu, After Effects has a place in online content creation.
After Effects for presentation graphics
Digital displays, such as high-definition televisions, monitors, and projectors, are other areas where motion graphics are displayed. Whether you walk into a bank in Midtown NYC and see a screen with an animated logo, or watch a NY Rangers game in Madison Square Garden and see an animation on the scoreboard, you're seeing After Effects in action. . After Effects is used to add impact to otherwise static objects. It can also involve business presentations with animation for slides, charts and graphs. With the proliferation and affordability of HDTVs and other digital displays, many public places, such as shopping malls, retail stores,
After Effects Creative Cloud (CC)
Adobe After Effects CC is the industry standard software for visual effects and motion graphics. It is part of Adobe Creative Suite by subscription. CC stands for "creative cloud" and is automatically updated for its users on an ongoing basis. This collaboration also makes it easier to use other Adobe applications when needed. CC also allows synchronization of your settings to use it on any computer anywhere in the world. Although the program can be stored locally, the subscription must be active to receive updates and have full functionality. Subscriptions can be canceled at any time.
What is created with After Effects
As a creative and technical tool for video, effects, and compositing, it can be used to compose, create, and style 2D footage in 3D space. After Effects can be used to design titles, create 2D cartoon characters, merge videos into one unified set of moving images, animate static logos and text. After Effects is not the same as video editing software, as it is typically used to apply effects after editing video footage or to create standalone motion graphics.
